Tuesday, April 15, 2008

Online/Interactive Video and Brand Rankings

Top 5 Online Video Websites ranked by Market Share of U.S. Visits
Rank Site Mar. 08 Mar. 07 % Change
1 YouTube 73.18% 55.28% 32%
2 MySpaceTV 9.21% 17.18% -48%
3 Google Video 4.06% 8.42% -52%
4 Yahoo! Video 2.16% 2.63% -18%
5 Break.com 1.82% 1.57% 16%
Source: Custom report from Hitwise

Top 5 Independent Online Video Websites ranked by Market Share of U.S. Visits
Rank Site Mar. 08 Mar. 07 % Change
1 Break.com 1.82% 1.57% 16%
2 MetaCafe .98% 1.13% -13%
3 Daily Motion .96% 1.03% -7%
4 Veoh .93% .38% 145%
5 Blinkx .58% .08% 625%
Source: Custom report from Hitwise

Top 10 Online Brands, Combined Home & Work (U.S.). March 2008
Brand Unique Audience (000) Time Per Person (hh:mm:ss)
Google 119,674 1:15:40
Yahoo! 114,551 3:12:38
Microsoft 99,672 0:44:46
MSN/Windows Live 96,993 2:13:44
AOL Media Network 90,644 3:59:59
YouTube 71,273 0:50:34
Fox Interactive Media 70,389 2:07:30
eBay 57,220 1:58:31
Wikipedia 54,301 0:18:36
Apple 47,516 1:13:23
Source: Nielsen Online

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